Bhumika Chandola is at present an Assistant Professor at Vivekananda School of Journalism and Mass Communication, Vivekananda Institute of Professional Studies. Her research interests centre around Gender, Media and development, media Law and ethics, advertising and representational studies in media. She has a Masters in Communication from School of Communication, Doon University, Dehradun, Uttarakhand. She is an alumnus of Kamala Nehru College, Delhi University. She has attended many National and International conferences till date and has published her research at different platforms